Bittersweet Shorty Award Win

I won the Shorty Award for Brand. Many were surprised as expressed by this tweet: @rickmarshall "Action Wipes" beat @Marvel's Twitter army?" Yes, my 900 fellow tweeps helped Action Wipes pull ahead of Marvel Comics which has over 5,000 tweeps and with over 4,000 tweeps. Which proves it was not a "popularity" contest, but about the connection, both on a personal and professional level, one establishes with the people they choose to socialize with (hence "social media").

However, it's a bittersweet win as my dad (whom I told you about in my Thanksgiving post) passed away unexpectedly days before the announcement. So needless to say, I've been on an emotional roller coaster the past two weeks.

I was and will forever be, very appreciative of the support and encouragement my dad continually gave me. Even as he was dying, knowing I was in the lead for the Shorty Awards, he said "New York must be cursed for you." This was a reference to where the awards ceremony will be held, and to the last time I was supposed to go to New York for the launch of C&M Couples, when my mom passed away just two days prior. And in as much emotional pain as he and I were at the time, he encouraged me to go anyway. He said it again this time and encouraged me because as he said, " have to go."

While the Shorty Awards are unlike an Oscar, a Nobel Peace Prize or a Super Bowl win, it holds just as great significance for me. For one, it is something my dad and I got to share during his last days and secondly, it's the recognition that enough people felt strong enough to place their vote with Action Wipes and @marthavan that gives me the encouragement to continue on. But for Life Elements, the company and Action Wipes, the brand, I hope this award helps continue the growth in exposing our products and leads to additional distribution opportunities and yes, sales :-) ...All things Twitter has provided since I started using it a few months ago.

My thanks again to everyone that voted for me and much warm love to fellow Shorty Awards winner for Non Profit, Athletes For A Cure (@atheletes4acure), who tweeted "We dedicate our Shorty to Martha Van's Dad who lost his fight before he got to see his daughter win."

1 comment:

  1. How wonderful for you and your hard work, Martha! You know papa is smiling proudly :)