With excitement, I sent a tweet from my Blackberry stating: "@todayshow - Tweetup tonight @ Shorty Awards." This got their attention and in turn, they "retweeted" my note to their 10,894 followers. Super, super cool! All this garnered calls, emails and comments from other Tweeps such as:
- @LEVEL_Ops to @OGILVY - Does a 140 character paper sign on TV and TwitPic count as new media? This looks like the "New PR"
- @scotttemplar to @MarthaVan That's awesome. Keep it simple - great example of integrating on-line/off-line PR at the most basic level
- @ErikBecerril to @marthavan http://twitpic.com/1fk55 - Hahaha, fantastic Martha!! You got to Tweet on National TV!